Advertisers advice
Dealership branding
Helpful guides on how to make sure your brand is presented well on Trade Me Motors.
Micro-Site
Setting up your Micro-Site is free and only requires two logos:
- Large logo/banner: 960 pixels wide x 145 pixels high
- Small logo/banner: 180 pixels wide x 60 pixels high
The image files need to be static PNG or JPEG/JPG format or GIFs.
Premium Listing Page - Ad Free
If branding is important to you and your dealership, you can choose to keep your Premium Listing Page advertising free by choosing the Gold or Platinum Package.
Please supply your own banner and skyscraper images in the sizes below to maximise your brand presence.
Note: Creative assets for these display ads can only be changed out once every 3 months
Image sizes and requirements
All ad requirements can can be found below:
Website link
Linking your website to your Trade Me listings is easy with Sitelink. You add it in DealerBase under 'edit company details' and it will populate under your dealership's logo within the listing; making it easy for your customers to reach your website from Trade Me.
Please make sure that the address has ‘https://’ before the ‘www’ to make the website work correctly.
Also, please make sure to double-check that the address is correct in the file and in the right column.
Branded search card
Branded search card is what we call it when we include your dealership’s logo on the bottom of the search cards of your listings. This is an additional piece of branding that we make available to dealerships that choose to be on the Gold or Platinum packages.
